Brand Expo

2019 Alipay Partner Summit Alibaba Expo

Event Objective:

Communication
To share Alipay’s vision, to facilitate guests’ interaction with the brand, to demonstrate key brand features.

Commercial:
To solidify existing partner relationship and to increase enquiry rate, as well as consideration for sign-up/partnership

300-350 guests from the following sectors: business owners (shopping & dining, accommodation and transportation), Tourism associations and local government, key retailers, acquiring partners, solution providers and media.